1. ãªãŒã¯ãªããã¯è±æ¯ã®ãã¡ãªãããç·åçã«çè§£ãã
è±æ¯ã¯ã楜ã«ãªãæªæ¥ããæåŸ
ããŠå§ãã人ãå€ãã§ãããå»çè±æ¯ã§ãããªãŒã¯ãªããã¯ã«ããã¡ãªããã¯ååšããŸããæ¬ã»ã¯ã·ã§ã³ã§ã¯ãçã¿ã广ãšåæ°ãè²»çšãäºçŽã®åãã¥ãããéšäœå¥ã®æ³šæç¹ãèãã©ãã«ã®ãªã¹ã¯ãæ¯åšæãšã®é¢ä¿ãè§£çŽã»è¿éæ¡ä»¶ãšãã£ã芳ç¹ããå®äœéšãšå
¬è¡šæ
å ±ãèžãŸããŠè©³ãã解説ããŸãããŸãã¯å
šäœåãææ¡ããŠã次ã®ã¹ãããã§èªåã«åããã倿ããŸãããã
1-1. çã¿ã®å®éãšå人差
å»çè±æ¯ã®çã¿ã¯éšäœã«ãã£ãŠå€§ããç°ãªããŸãããªãŒã¯ãªããã¯ã§ã¯ãã€ãªãŒãã¬ãŒã¶ãŒãçšãããããã¯ããVIOãªã©ã®ããªã±ãŒããŸãŒã³ã¯åŒ·ãã®çã¿ãæãã人ãå€ãäžæ¹ãé¡ãæã®ç²ãšãã£ãèãæ¯ã®éšäœã¯æ¯èŒçç©ãã§ããçã¿ã®æãæ¹ã¯å人差ã倧ãããææèã®äººã¯èµ€ã¿ãããã¿ãåºãããåŸåãå ±åãããŠããŸããçã¿ã«å¯ŸããŠã¯å±æéº»é
ã¯ãªãŒã ãç¬æ°éº»é
ã®éžæè¢ãæäŸãããã±ãŒã¹ããããè²»çšãé©çšæ¡ä»¶ã¯æœè¡éšäœãé¢ããšã«ç°ãªããŸããç§èªèº«ãæ°å®¿é¢ã®ã«ãŠã³ã»ãªã³ã°ãåããéã«ã¯ãVIOåšèŸºã®çã¿ã匷ããšããæèŠãšã麻é
䜵çšã§çŽåŸæãé«ãŸã£ãã±ãŒã¹ãè€æ°è³ã«ããŸãããçã¿ã¯å人差ã倧ããã®ã§ãååã«ãŠã³ã»ãªã³ã°ã§å¿
ããçã¿å¯Ÿçã®æç¡ããšãéšäœå¥ã®çã¿ã®äœæãã確èªããããšãããããããŸããçµè«ãšããŠã¯ãçã¿ã¯äžå®ã®å人差ããããçããšæããŠãé©åãªå¯Ÿçãçµã¿åãããããšã§å®äºãŸã§ã®ã¹ãã¬ã¹ãããªãæããããã±ãŒã¹ãå€ãã§ããèªè
ã®ããªãããçã¿ã«ææãã©ãããäºåã«èªå·±èšºæãªã¹ãåããŠãããšãæœè¡æã®äžå®ãæžããŸãã
1-2. 广ã»åæ°ã®ãªã¢ã«ãªç®å®
ãªãŒã¯ãªããã¯ã®è±æ¯å¹æã¯ãæ¯åšæã«åãããŠç¹°ãè¿ãç
§å°ãããããšã§çŸå®çã«çŸããŸããå»çè±æ¯ã®åºæ¬ååãšããŠã1åã®ç
§å°ã§æ¯æ ¹ãå®å
šã«éæ²»ããããã§ã¯ãªããæ¯ãåçãµã€ã¯ã«ãç¹°ãè¿ãã¿ã€ãã³ã°ã§å¹æãç©ã¿äžãããŸãããã®ãããçæéã§åçãªå€åãæåŸ
ããã®ã¯é£ãããå¹³åçã«ã¯6ã12åçšåºŠã®æœè¡ãéšäœããšã«èšç»ããŸããéšäœå¥ã®å·®ãšããŠã¯ãé¡ã錻äžãªã©ç£æ¯ãå€ãéšäœã¯å¹æã宿ããããäžæ¹ãVIOãèäžã®æ¯ã¯å€ªãã»å¯åºŠãé«ãåæ°ãèŠããå Žåãå€ãã§ããå人差ãšããŠããã«ã¢ã³ã®åœ±é¿ãæ¯éã®ããšããšã®æ¿ããæ¯åšæã®ä¹±ããèã®è²çŽ æ²çã®æç¡ãªã©ã倧ãã圱é¿ããŸããç§ã衚åéé¢ã§ã«ãŠã³ã»ãªã³ã°ãåããéã«ã¯ãå
šèº«ã§ã®æ¯èŒçæ©æã®å¹æã宿ãã人ãããã°ãæè¶³äžå¿ã«æéãããã£ã人ããããšèããŸãããçŸå®çãªç®æšèšå®ãšããŠã¯ã6ã12åã®ç
§å°ã§æ¯éãçŽ50ã70ïŒ
çšåºŠæžå°ããã±ãŒã¹ãå€ãããšããçè§£ãçŸå®çã§ãããã ããããã¯äžè¬è«ã§ãããåå¥ã®äœè³ªãçæŽ»ç¿æ
£ãèªå·±åŠçã®é »åºŠãªã©ã«ããå·®ããããŸããæçµçãªçµè«ã¯âç¶ç¶ããŠéããæ¯åšæãæèããæœè¡èšç»ãç·Žãããšâã§ãã
1-3. è²»çšã®å
èš³ãšç·é¡ã®ç®å®
è²»çšã¯ãå蚺ã»ã«ãŠã³ã»ãªã³ã°æããæ¬æœè¡ã®æéãã麻é
ã»è¿œå ãªãã·ã§ã³æéãããã£ã³ããŒã³é©çšã®æç¡ããšãã£ãèŠçŽ ã§æ§æãããŸãããªãŒã¯ãªããã¯ã¯é¢ããšã«äŸ¡æ Œèšå®ã埮åŠã«ç°ãªãã»ããææã«ãã£ãŠãã£ã³ããŒã³ãå²åŒãå
¥ãããšããããŸããåæè²»çšãæé¡ã»å岿ãã®æç¡ãé¢ããšã«ç°ãªããŸããç·é¡ã®ç®å®ãç¥ãã«ã¯ãéšäœã®çµã¿åããïŒé¡å
šäœãå
šèº«ãVIOãªã©ïŒãšåæ°ã®éžæã倧ãã圱é¿ããŸããæ°å®¿é¢ãé座é¢ã衚åéé¢ãšãã£ãäž»èŠé¢ã®æéè¡šãæ¯èŒããéã«ã¯ãå
¬åŒãµã€ãã®ãæéæ¡å
ããšããã£ã³ããŒã³æ
å ±ããå¿
ããã§ãã¯ããŠãã ããããªãã远å è²»çšãšããŠã麻é
代ããæœè¡åŸã®è¬å€ã»ã±ã¢çšåã®è³Œå
¥ä»£ããçºçããå Žåãããç¹ã«ã¯æ³šæãå¿
èŠã§ããç§ã®çµéšè«ãšããŠãååã«ãŠã³ã»ãªã³ã°æã«ãç·é¡ã®ç®å®ãšæé¡æãã®çµã¿æ¹ããå
·äœçã«æããŠãããé¢ã»ã©ãåŸã®äºç®ç®¡çãæ¥œã§ãããäºç®ãæããã人ã¯ãéšäœããšã®åªå
åºŠãæ±ºãããã£ã³ããŒã³æéäžã«å¿
èŠãªåæ°ã ãã確ä¿ãããã©ã³èšèšãæ€èšãããšè¯ãã§ãããã
1-4. äºçŽã»æ¥çšã®åãããããšãã£ã³ã»ã«ããªã·ãŒ
äºçŽã®åããããã¯é¢ããšã«å·®ããããç¹ã«äººæ°ã®æ°å®¿é¢ã»é座é¢ã»è¡šåéé¢ãªã©ã¯å¹³æ¥å€æ¹ã鱿«ã®æ ãåãŸããããåŸåããããŸãããªã³ã©ã€ã³äºçŽãšé»è©±äºçŽãçµã¿åãããããšã§ãåžææ¥ãåãããããªãã±ãŒã¹ãå€ãã§ãããã£ã³ã»ã«ããªã·ãŒã¯ã忥ãã£ã³ã»ã«ã§ã®ããã«ãã£ããçŽåã®å€æŽã§ã®ææ°æããªã©ãé¢ããšã«çްããªèŠå®ãèšå®ãããŠããå ŽåããããŸããé·æã®èšç»ãå¿
èŠãªå Žåã¯ãååã®æ°ååãå¹³æ¥æ ã«éäžãããåŸåã¯ãã£ã³ã»ã«ã®æè»æ§ãé«ãæé垯ãéžã¶ãšå®å®ããŸããç§ã®äœéšã§ã¯ã2ã¶æåã«äºçŽãåããåãææ¥ã»æé垯ã確ä¿ããŠããæ¹æ³ãæãã¹ãã¬ã¹ãå°ãªããæ¥ãªäºå®å€æŽã«ã察å¿ããããã£ãã§ãã
1-5. éšäœããšã®ãã¡ãªãããšæ³šæç¹
éšäœå¥ã®ãã¡ãªããã¯ãçã¿ã®åŒ·ãã ãã§ãªããåæ°ã»å¹æã®åºæ¹ã«ãçŸããŸããé¡ã¯æ¯ã®å¯åºŠãé«ãéšäœã§ã¯åæ°ãå¢ããåŸåããããVIOã¯çã¿ã匷ãéšäœãšããŠèªèãããããäžæ¹ãèªå·±åŠçã®é »åºŠãç¹ã«é«ã人ã«ã¯å€§ããªã¡ãªããããããŸããå
šèº«ã¯åºç¯å²ãªããæœè¡æéãé·ããã¹ã±ãžã¥ãŒã«ã®èª¿æŽãé£ãããªãã±ãŒã¹ããããŸããéšäœå¥ã®æ³šæç¹ãšããŠã¯ãæ¥çŒãããããè·¡ãªã©èç¶æ
ãæªããšãã¯ç
§å°ãèŠåãããããŸãã¯åºåãæãã察å¿ããšãããããšã§ããå®éãé¢é·ãåŒ·ãæ¥çŒããçç±ã«æœè¡ãèŠåãããçµéšããããäºåã®èãã§ãã¯ã®éèŠæ§ãçæããŸãããéšäœããšã®ãã¡ãªãããçè§£ããããšã§ãæœè¡èšç»ã®ä¿®æ£ããçã¿ã«å¯Ÿããæºåãèªå·±åŠçã®é »åºŠã®èª¿æŽãå¯èœã«ãªããŸãã
1-6. èãã©ãã«ã®ãªã¹ã¯ãšã¢ãã¿ãŒã±ã¢
èãã©ãã«ã¯ãè²çŽ æ²çãèµ€ã¿ã軜床ã®ççãçšã«ã¯ããã©ãšãã£ã圢ã§èµ·ããå¯èœæ§ããããŸãããªãŒã¯ãªããã¯ã§ã¯ãæœè¡åŸã®ã¯ãŒã«ããŠã³ãä¿æ¹¿ãççãæããè¬å€ã®åŠæ¹ãå¿
èŠã«å¿ããã¢ãã¿ãŒã±ã¢ãæäŸããŸããè²çŽ æ²çã¯ç¹ã«èã®è²çŽ ãæ¿ãäººãæ¥çŒãçŽåŸã®ç
§å°ã§ãªã¹ã¯ãé«ãŸããšãããŠããŸããé©åãªã¢ãã¿ãŒã±ã¢ãšããŠã¯ãæ¥çŒããé¿ãããåºæ¿ã®åŒ·ãåç²§åãé¿ãããä¿æ¹¿ã培åºãããççãé·åŒãå Žåã¯ããã«å»åž«ãžçžè«ããããšããåºæ¬ãéèŠã§ããå人çã«ã¯æœè¡åŸ24ã48æéã¯ä¿æ¹¿ãšå·åŽãäžå¿ã«è¡ããççãåãŸããªãå Žåã¯å¥ã®å¯Ÿçãæ€èšããŸãããèãã©ãã«ãæªç¶ã«é²ãã«ã¯ãæœè¡åã®è蚺æãšæœè¡åŸã®ã±ã¢æå°ãå¿
ãåããããšãæå¹ã§ãã
1-7. æ¯åšæã»ç
§å°ééã®çŸå®
æ¯åšæã¯éšäœããšã«ç°ãªããæé·æã»éè¡æã»äŒæ¢æã®ãµã€ã¯ã«ãç¹°ãè¿ããŸããã¬ãŒã¶ãŒã¯æé·æã®æ¯ã«åå¿ããããç¹æ§ããããããæœè¡ééã¯éåžžãéšäœã«å¿ããŠ4ã8é±éçšåºŠãç®å®ãšãããŸããæ¯éãå€ãéšäœã»ã©ãååããã®å€åãç·©ããã«èŠããããšããããŸããæ¯åšæãç¡èŠããçæéã®é£ç¶ç
§å°ã¯ãèãžã®è² æ
ãå¢ããã ãã§ãªããæåŸ
ãã广ãåºã¥ãããªãå¯èœæ§ããããŸããç§ã¯æœè¡ã¹ã±ãžã¥ãŒã«ã決ããéãæ¯åšæãæèããã3ã4ãæã®æéããŸããè€æ°åã®èšç»ããç«ãŠãããšã§ãå¹ççã«æ¯éãæžããããšæããŠããŸãããã¡ãªãããé¿ããããã«ã¯ãå»åž«ã®æç€ºã«åŸããé©åãªééã§ã®ç
§å°ãå®ãããšãèå¿ã§ãã
1-8. å¥çŽåŸã®è§£çŽã»è¿éã»éäžè§£çŽã®æ¡ä»¶
å¥çŽåŸã®è§£çŽã»è¿éã»éäžè§£çŽã¯ãåé¢ã®èŠå®ã«å€§ããå·Šå³ãããŸããäžè¬çã«ã¯ãæªæ¶åã®åæ°åã®è¿éãè§£çŽæã®ææ°æãè§£çŽç· 忥ãªã©ãæèšãããŠããŸããç¹ã«ãã£ã³ã»ã«ããªã·ãŒã¯ãäºåéç¥ã®æç¡ããçŽåã®å€æŽã»ãã£ã³ã»ã«ãã«ãã£ãŠé©çšãå€ããã±ãŒã¹ããããããäºåã«å
¬åŒãµã€ãã®æ¡é
ã確èªããããšãéèŠã§ããç§ã®çµéšè«ã§ã¯ãååã®èª¬æã§è§£çŽæ¡ä»¶ãå
·äœçã«ç€ºããŠãããé¢ã»ã©ãåŸã®ãã©ãã«ãå°ãªããå®å¿ããŠèšç»ãç¶ç¶ã§ããŸããããªãŒã¯ãªããã¯æ°å®¿é¢ãé座é¢ã衚åéé¢ã®ãããªäž»èŠé¢ãæ€èšããéã«ã¯ãè§£çŽæã®è¿éæ¡ä»¶ãšéäžè§£çŽæã®åç
§å°ã®å¯åŠããå¥çŽåã«å¿
ã質åãªã¹ãã«å
¥ããŠãããšè¯ãã§ãããã
2. ãªãŒã¯ãªããã¯ã®ãã¡ãªãããä»é¢ãšæ¯èŒããŠæ€èšŒãã
åãå»çè±æ¯ã§ãã¯ãªããã¯ããšã«ãã¡ãªããã®æãæ¹ã察å¿ã¯ç°ãªããŸããæ¬ã»ã¯ã·ã§ã³ã§ã¯ãå»çè±æ¯ã®äžè¬è«ãšãªãŒã¯ãªããã¯ç¬èªã®æ³šæç¹ãçã¿å¯Ÿçãæéäœç³»ã®éææ§ã广ã®éããšåæ°ãã¢ãã¿ãŒã±ã¢ã»ä¿èšŒãåºèã®å©äŸ¿æ§ãšé°å²æ°ããä»é¢ãšã®æ¯èŒã軞ã«è§£èª¬ããŸããå®éã®æ¯èŒèŠç¹ãæŒããããšãããªãããæ¬åœã«èªåã«åãéžæããèŠã€ãããããªããŸãã
2-1. å»çè±æ¯ã®äžè¬è« vs. ã¯ãªããã¯ç¬èªã®ãã¡ãªãã
å»çè±æ¯ã¯é«åºåã®ã¬ãŒã¶ãŒãçšããåãçã¿ã»èãªã¹ã¯ã»è²»çšã倧ãããªãã®ãäžè¬çã§ãããªãŒã¯ãªããã¯ã¯é«ãè±æ¯å¹æã謳ããŸãããããã«äŒŽãçã¿ã®ççŽãæœè¡åæ°ã®ç®å®ã¯ä»é¢ãšå€§å·®ãããŸããããã ããåé¢ã®æ©åšã®å·®ç°ãåºå調æŽã®æ¹éã麻é
ã®æäŸæ¹æ³ãã¢ãã¿ãŒã±ã¢ã®å
å®åºŠã«ã¯å·®ãåºãã¡ã§ããå
·äœçã«ã¯ãåãå»çè±æ¯ã§ããæ©åšã®åãæ±ãæ¹ãã¹ã¿ããã®çµéšå€ã«ãã£ãŠãååã®çã¿ã®æãæ¹ãèãã©ãã«ã®ãªã¹ã¯ãç°ãªãå ŽåããããŸãããªãŒã¯ãªããã¯æ°å®¿é¢ã»é座é¢ã»è¡šåéé¢ã®äœéšè«ãåç
§ãããšãçã¿ã®æãæ¹ã¯å人差ã倧ãããååã®ã«ãŠã³ã»ãªã³ã°ã§æ©åšã®ç¹åŸŽãçã¿å¯Ÿçã®èª¬æãåããããšã®éèŠæ§ã匷調ãããŸãããå»çè±æ¯ã®ãã¡ãªãããæ¯èŒããéã«ã¯ãâçã¿ã®äœæãåæ°ã®ç®å®ãè²»çšã®ç·é¡ãã±ã¢äœå¶âã®4ç¹ã軞ã«ä»é¢ãšæ¯ã¹ããšéææ§ãé«ãŸããŸãã
2-2. çã¿ãšéº»é
ã®éžæè¢
çã¿ãžã®å¯Ÿç㯠clinics ã«ãã£ãŠå·®ãããããªãŒã¯ãªããã¯ã§ã麻é
ã®æç¡ãçš®é¡ãè²»çšæãæ¡å
ãããŸãã麻é
ã«ã¯å±æéº»é
ã¯ãªãŒã ãç¬æ°éº»é
ãå Žåã«ãã£ãŠã¯å·åŽãžã§ã«ã远å ã±ã¢ãå«ãŸããããšããããŸãã麻é
ã®é©çšã¯éšäœã»å人ã®çã¿èæ§ã»äºç®ã«ãã£ãŠç°ãªããããã«ãŠã³ã»ãªã³ã°æã«ãã©ã®éº»é
ã䜿ããã®ãããè²»çšã¯ãããããã广ãšå¯äœçšã®ãã©ã³ã¹ã¯ã©ãããã確èªããã®ãè¯ãã§ãã顧客ã®å£°ãšããŠã¯ãçã¿ã«ææãªéšäœã§éº»é
ãéžæãã人ã»ã©æœè¡ã®ã¹ãã¬ã¹ãäœããçµæãšããŠç¶ç¶æ§ãé«ãŸãåŸåããããŸãããå
šäœãšããŠã¯ãçã¿ã®åºŠåãã¯å人差ã倧ããã®ã§ãäºåã®æ
å ±åéãšçŸå Žã§ã®æè»ãªå¯Ÿå¿ãããŒã«ãªããŸãã
2-3. æéäœç³»ãšç·é¡ã®éææ§
æéã¯æœè¡éšäœãšåæ°ãã³ãŒã¹ã®é·ãããã£ã³ããŒã³ã®æç¡ã§å€åããŸããå
¬åŒãµã€ãã®æé衚ããã£ããèªã¿è§£ãããšãéèŠã§ããå蚺æãã«ãŠã³ã»ãªã³ã°æãæœè¡æéã远å ãªãã·ã§ã³æéã麻é
è²»çšãªã©ãèŠèœãšããã¡ãªé
ç®ã確èªããŸããããç·é¡ã®æ¯èŒãããéã«ã¯ãæééå®ãã£ã³ããŒã³ã®æç¡ãšäœµçšæ¡ä»¶ãå岿ãã®å©åãè§£çŽæã®è¿éæ¡ä»¶ãå¿ãããã§ãã¯ããŸããå®äŸãšããŠããªãŒã¯ãªããã¯æ°å®¿é¢ã»é座é¢ã»è¡šåéé¢ã®æéè¡šãæ¯èŒãããšãåäžéšäœã§ããã©ã³ã®çµã¿æ¹æ¬¡ç¬¬ã§ç·é¡ã倧ããå€ããã±ãŒã¹ããããŸãããéææ§ã®é«ãé¢ã»ã©ãåŸããã®ãã©ãã«ãå°ãªããå®å¿ããŠéžæã§ããŸãã
2-4. 广ã®éããšåæ°ã®éã
ä»é¢ãšæ¯èŒããŠãæ©ã广ãåºããã©ãããã¯ãæ©åšã®çš®é¡ãåºåèšå®ãæœè¡ééãæ¯ã®æ¿ãã«å·Šå³ãããŸãããªãŒã¯ãªããã¯ã¯é«åºåã®ã¬ãŒã¶ãŒãçšããåŸåããããéšäœã«ãã£ãŠã¯æ©ã段éã§ç®ã«èŠããæžæ¯ãæããããã±ãŒã¹ããããŸãããã ããããã¯å人差ã倧ãããæ©ã广ãæãã人ãããã°ãåæ°ãéããå¿
èŠããã人ãããŸããã¢ãã¿ãŒã±ã¢ã®å
å®åºŠããåç
§å°ã®ä¿èšŒæ¡ä»¶ãããå Žåã¯ãç·ããŠã广ãŸã§ã®ã¹ããŒãæããå®å®ããŸããç§ã®åšå²ã®äœéšã§ã¯ãæœè¡èšç»ããã£ããç«ãŠãŠã次åã®äºçŽæ¥ãå¿
ã確ä¿ããã人ã»ã©ãèšç»éãã«æ¯éãæžã£ãŠããå°è±¡ãåããŸããã
2-5. ã¢ãã¿ãŒã±ã¢ã»ä¿èšŒã»ã¢ãã¿ãŒãµãŒãã¹ã®éã
ä¿èšŒæéãåç
§å°ã®æ¡ä»¶ãèãã©ãã«æã®å¯Ÿå¿ã¯åé¢ã§ç°ãªããŸãããªãŒã¯ãªããã¯ã¯ãäžå®æéã®åç
§å°ãä¿èšŒããã³ãŒã¹ãèšããããŠããå Žåãããããã©ãã«æã®å¯Ÿå¿ãé¢ããšã«ç°ãªãããšããããŸãã衚åéé¢ãªã©ã®å®äŸã§ã¯ãèãã©ãã«ãçºçããå Žåã®ç¡æèšºå¯ãã远å ã®ã±ã¢çšåã®æäŸãšãã£ããµããŒãã説æãããããšããããŸãã倧åãªã®ã¯ããã©ãã«æã®é£çµ¡å
ãšå¯Ÿå¿ã®æé ããå¥çŽåã«ãã£ãããšæç€ºãããŠããããã§ãããã©ãã«ãèµ·ããéã«ã¯ãéããã«å°éå»ã®å€æãä»°ãäœå¶ãæŽã£ãŠããã¯ãªããã¯ãéžã¶ã¹ãã§ãã
2-6. åºèæ°ã»ã¢ã¯ã»ã¹ã®å©äŸ¿æ§ãšé°å²æ°
åºèæ°ãå€ãã»ã©ãéããããã¯å¢ããŸãããªãŒã¯ãªããã¯ã¯æ°å®¿ã»é座ã»è¡šåéãšãã£ãäž»èŠãšãªã¢ã«é¢ãå±éããŠãããéãããããšããç¹ã§ã¯ã¡ãªããã倧ããã§ããã¢ã¯ã»ã¹ã®è¯ãã ãã§ãªããé¢å
ã®æž
æœæãã¹ã¿ããã®å¯Ÿå¿ãåŸ
ã¡æéã®é·ããšãã£ãé°å²æ°ãç¶ç¶æ§ã«åœ±é¿ããŸããå
Œξ
å ±ãå£ã³ããæ¯èŒãããšãç«å°ã®è¯ãããéããããåé¢ãäºçŽæ ã®åãŸããããã課é¡ãšãªãå ŽåããããŸããå®éã«èšªåãã人ã®å£°ãç·åãããšãã¢ã¯ã»ã¹ã®è¯ããšäºçŽã®åãããããäž¡ç«ããã工倫ãããé¢ãéžã¶ã¹ãããšããæèŠãå€ãèãããŸãããæ°å®¿é¢ã»é座é¢ã»è¡šåéé¢ãšãã£ãäž»èŠé¢ã¯ãã¢ã¯ã»ã¹ã®è¯ããšåŸ
ã¡æéã®æ¹åã«åãçµãã§ããã±ãŒã¹ãå€ãã§ãããææ¥ãæé垯ã«ãã£ãŠæ··éç¶æ³ã¯å€åããŸãã
3. ãã«ãœãå¥ã«èŠããã¡ãªããã®åœ±é¿ãšå€æãã€ã³ã
ãªãŒã¯ãªããã¯ã®ãã¡ãªããã¯ã人ããããã®ç掻ã¹ã¿ã€ã«ã»èè³ªã»æ¯éã»äºç®æãšæ·±ãçµã³ã€ããŸããæ¬ã»ã¯ã·ã§ã³ã§ã¯ããã«ãœããèšå®ããŠãããããã®ç«å Žãããã¡ãªããããã©ã®çšåºŠåœ±é¿ãäžãããããã©ããªå€æãã€ã³ããæå¹ãããå
·äœçã«è§£èª¬ããŸããå®è·µçãªå€æãªã¹ããæã¡ãããªãã®ç¶æ³ã«åãããŠæé©ãªéžæè¢ãèŠã€ããŸãããã
3-1. åããŠè±æ¯ã®20代女æ§
åããŠè±æ¯ãæ€èšãã20代ã¯ãçã¿ãšè²»çšãç¹ã«å€§ããªäžå®èŠçŽ ã«ãªããŸããåããŠã®æœè¡ã§ãçã¿ãèãããããããè²»çšå¯Ÿå¹æã¯ã©ãããã倿ããã«ã¯ãã«ãŠã³ã»ãªã³ã°ã§çã¿å¯Ÿçãšç·é¡ã®èŠç©ãããéæã«ç¢ºèªããã®ãè¿éã§ããçæéã§ã®å¹æãæåŸ
ããŠå
šèº«ã®äžæ¬ãã©ã³ãéžã¶ã®ãããããšãéšäœãçµã£ãŠæ®µéçã«é²ããã®ããæ€èšããŸãããããã£ã³ããŒã³ã®æç¡ã倧ãã圱é¿ããŸããå®éã®äœéšè«ãšããŠãæåã¯ãçã¿ãã广ãå
ããšããèãã ã£ã人ãã麻é
ã®éžæãšæœè¡ééã®ç®¡çã§ã¹ãã¬ã¹ãæžãããç¶ç¶ããããšã§çŽåŸã®å¹æãåŸãããäŸããããŸããã
3-2. å¿ãã30代女æ§ã»äŒç€Ÿå¡
å¿ãããããã¯ã«ãªãå ŽåãäºçŽã®æè»æ§ã倿ææã«ãªããŸããå¹³æ¥å€éã®æ ãåæ¥å¯Ÿå¿ã®æç¡ããªã³ã©ã€ã³äºçŽã®äœ¿ãåæãåºèéã®ç§»åã®ãããããªã©ãå®è³ªçãªãã€ã³ãã§ããæéã®ç¢ºä¿ãé£ãã人ã«ã¯ãæé¡æããªã©ã®åå²ãã©ã³ã掻çšããŠãç¡çãªãéããèšç»ããäœãã®ãæå¹ã§ããç§ã®ç¥äººã®äžã«ã¯ãå€ååŸã«è¿ãé¢ãéžã³ã2ã¶æã«1åã®ééã§èšç»çã«éã£ãŠããã±ãŒã¹ããããçæŽ»ãªãºã ã«åãããããã£ããšè©±ããŠããŸããã
3-3. ææèã»èãã©ãã«æŽããã®äºº
ææèã»éå»ã®èãã©ãã«ããã人ã¯ãäºåã®è蚺æãç¹ã«éèŠã§ããè質ã«å¿ããåºåã®èª¿æŽãšç
§å°éšäœã®éžæãæœè¡ååŸã®ã¹ãã³ã±ã¢ã®æç€ºãå®ãããããã«ã®ã«ãªããŸããèãã©ãã«ã®ãªã¹ã¯ãæããã«ã¯ãæœè¡åŸã®é©åãªä¿æ¹¿ãšæ¥çŒã察çãåºæ¿ã®åŒ·ãåç²§åã®äœ¿çšãæ§ããããšãåºæ¬ã§ããéå»ã«è²çŽ æ²çã®çµéšããã人ã¯ãç
§å°åŸã®è²çŽ æ²çãªã¹ã¯ãäœæžãã察çãå»åž«ãšå
±æããŠãããšå®å¿ã§ãã
3-4. ã³ã¹ãéèŠã®äºº
ã³ã¹ããæããã人ã¯ãç·é¡ã®èŠç©ãããšåæ°ã®ãã©ã³ã¹ãæåªå
ã§æ€èšããŸããéšäœããšã«ãä»ã®èªåã«ãšã£ãŠäœåå¿
èŠãããäœååã®ã³ãŒã¹ãæãã³ã¹ããè¯ãããããå®¶èšç°¿æèŠã§æ¯èŒãããšè¯ãã§ãããã£ã³ããŒã³ã®æç¡ãå岿ãã®æ¡ä»¶ãè§£çŽæã®è¿éæ¡ä»¶ãªã©ãé·æçãªèŠç¹ã§æ€èšããŸããããç§ã®åšå²ã®ã±ãŒã¹ã§ã¯ãååãã£ã³ããŒã³ãšçµã¿åãããŠé·æãã©ã³ãéžã¶äººã»ã©ãç·é¡ãæãããããšæããŠããŸãã
3-5. ã¡ã³ãºã®èŠç¹ïŒé¡ã»äœæ¯ïŒ
ç·æ§ã®è±æ¯ã¯éšäœãæ¯éã®éããããçã¿ã®æãæ¹ã»åæ°ã»è²»çšã®èŠç©ããã女æ§ãšã¯ç°ãªãå ŽåããããŸããç¹ã«é ¬ãé¡åšããèžéšãèäžã¯æ¯éãå€ããç
§å°åæ°ãå¢ããåŸåããããŸããçã¿å¯Ÿçã®éžæè¢ãè±å¯ã§ãçæéã§å®äºããããå Žåã¯ãéšäœããšã«ãã©ã³ãçµã¿åããããšããã§ããããå®äŸãšããŠãç·æ§ã®æ¥é¢è
ã®äžã«ã¯ãçæéã§ã®å¹æãåªå
ããŠå
šèº«ãã©ã³ãéžæãããã±ãŒã¹ããããçµæãšããŠæºè¶³åºŠãé«ãã£ã人ãããŸãã
3-6. éšäœå¥ã®åœ±é¿ãšå€æãã€ã³ã
é¡ã»VIOã»å
šèº«ãªã©ãéšäœå¥ã®ãã¡ãªããã¯ç°ãªããŸããé¡ã¯æ¯éãå€ããªããšæœè¡åæ°ãå¢ããå¯èœæ§ãVIOã¯çã¿ã匷ãã«åºãããç¹ãå
šèº«ã¯æœè¡æéãé·ããªãç¹ããã¡ãªãããšããŠæããããŸãã倿ãã€ã³ããšããŠã¯ãäºç®ã»çã¿èæ§ã»éé¢å¯èœæ¥ã»èãã©ãã«ãªã¹ã¯ã®3è»žã§æ¯èŒè¡šãäœæããåªå
床ã®é«ãéšäœããé ã«ãã©ã³ãã³ã°ããããšã§ããç§ãå®éã«åé¢ãåã£ããšãã¯ããéšäœå¥ã®è²»çšå¯Ÿå¹æãšéããããããéèŠãã人ãå€ããéšäœãçµã£ãŠåŸã
ã«é²ããæŠç¥ãéžãã§ããŸããã
4. ãã¡ãªãããåé¿ã»ç·©åããéžæè¢ãšå®è·µç察ç
ãã¡ãªãããå®å
šã«æé€ããããšã¯é£ããã§ãããç·©åããæ¹æ³ã¯å€ãååšããŸããæ¬ç« ã§ã¯ããµãã³è±æ¯ãšã®æ¯èŒãèªå·±åŠçãªã¹ã¯ã®åé¿ãè²»çšåæžã®ã³ããçã¿ã®æå°åãäºçŽæŠç¥ãè§£çŽã»è¿éæã®æ³šæç¹ãšãã£ãå
·äœçãæç€ºããŸããå®è·µçãªãã¯ããã¯ãæŒãããŠãè³¢ãéãããã®ã¹ããããèžã¿ãŸãããã
4-1. ãµãã³è±æ¯ãšã®æ¯èŒãšãã¡ãªããã®éã
ãµãã³è±æ¯ã¯æéãå®äŸ¡ã§ããåé¢ãåºåãäœã广ãç·©ããã§ããã±ãŒã¹ãå€ãã§ãã察ããŠå»çè±æ¯ã¯çæéã§é«ãæžæ¯å¹æãæåŸ
ã§ããŸãããçã¿ãè²»çšã®é¢ã§ãã¡ãªããã倧ãããªãåŸåããããŸãããªãŒã¯ãªããã¯ã¯å»çè±æ¯ãšããŠé«ã广ãçãã€ã€ãçã¿å¯Ÿçãã¢ãã¿ãŒã±ã¢ããã£ããæŽããŠããŸãããã¡ãªãããåé¿ããã«ã¯ãèªåã®ã©ã€ãã¹ããŒãžãšäºç®æãæ£çŽã«ææ¡ããéšäœã®åªå
åºŠãæ±ºããŠèšç»çã«é²ããããšãéèŠã§ãã
4-2. èªå·±åŠçãšèãªã¹ã¯ã®åé¿æ³
èªå·±åŠçãæžããããšã¯èãã©ãã«ã®ãªã¹ã¯ãæžãããŸããæœè¡ååŸã®ä¿æ¹¿ã¯æ¬ ããããæ¥çŒãã¯é¿ããåºæ¿ã®åŒ·ãã±ã¢çšåãæ§ããããšãåºæ¬ã§ããæœè¡çŽåŸã¯ææã«ãªããããã¢ã«ã³ãŒã«æåã®åŒ·ãåç²§åã匷æŠãã®æŽæµã¯é¿ããäœåºæ¿ã®ã¹ãã³ã±ã¢ãéžã¶ãšè¯ãã§ããããèªå·±åŠçã®é »åºŠãæžããããã«ãéšäœå¥ã«ç
§å°ééãèšç»ããã®ãæå¹ã§ããç§ã®çµéšã§ã¯ãèªå·±åŠçã®æéãæžãããããšã§ã¹ãã¬ã¹ãæžããç¶ç¶çã«éãã¢ãããŒã·ã§ã³ãä¿ãŠãŸããã
4-3. è²»çšãæããå®è·µçã³ã
è²»çšãæããã«ã¯ãå
¬åŒãã£ã³ããŒã³ã®æŽ»çšãè€æ°é¢ã®æéæ¯èŒãéšäœã®åªå
床ãçµããå岿ãã®è³¢ãçµã¿æ¹ãæå¹ã§ããé·æã³ãŒã¹ãçµãã»ã©ç·é¡ãäžããã±ãŒã¹ãå€ãã§ãããè§£çŽæã®è¿éæ¡ä»¶ã«ã泚æããŸããããæœè¡åæ°ãåæã«ãæãè²»çšå¯Ÿå¹æãé«ããã¿ãŒã³ãæ€èšããã®ããã€ã³ãã§ããå®éã®äœéšè«ãšããŠãåãéšäœãè€æ°é¢ã§æ¯èŒãããã£ã³ããŒã³ãšçµã¿åãããŠäžéšäœã ãå
ã«å¥çŽããæ¹æ³ã§ç·é¡ãæããããã±ãŒã¹ããããŸãã
4-4. çã¿ãæå°åããæºåãšå¯Ÿç
çã¿ãæããã«ã¯ã忥ã®ç¡ç ãååã«åããæœè¡éšäœã®æž
æœãä¿ã€ããšãåºæ¬ã§ãã麻é
ã®éžæè¢ãäºåã«æ€èšããŠãããšå®å¿ã§ããç
§å°åã®å·åŽãžã§ã«ã®äœ¿çšã广çã§ããæœè¡åŸã®ã¯ãŒã«ããŠã³ãšä¿æ¹¿ã培åºããããšã§ãççãšçã¿ã®é·æåãé²ããŸããçã¿ã«å¯ŸããŠã¯ãé¢ã®æ
åœè
ãšäºåã«ãéšäœå¥ã®çã¿ã®åŒ·ããšæé©ãªå¯Ÿçããå
±æããŠãããšãã¹ã ãŒãºã«é²è¡ããŸãã
4-5. äºçŽæŠç¥ãšã¹ã±ãžã¥ãŒã«çµã¿ã®ã³ã
äºçŽã確ä¿ããã³ããšããŠã¯ãååæ±ºå®æã«å¯èœãªéãæ°ãæåã®æ ãæŒãããããªã³ã©ã€ã³äºçŽãšé»è©±äºçŽãçµã¿åããããå¹³æ¥ã»å€éã»äŒæ¥ã®æ ã忣ããŠæããããã£ã³ã»ã«åŸ
ã¡ãå©çšããããªã©ãæå¹ã§ããé·æçã«éãèšç»ãç«ãŠãå Žåã¯ã2åç®ä»¥éã®äºçŽæ¥ã1åç®ã®äºçŽæç¹ã§ç¢ºå®ããããšãéãç¶ããã¹ãã¬ã¹ãæžããŸããæ°å®¿é¢ã»é座é¢ã»è¡šåéé¢ã®å®éã®äºçŽç¶æ³ãèŠãŠããæè»æ§ã®é«ãã¹ã±ãžã¥ãŒãªã³ã°ãç¶ç¶ã®ã«ã®ã«ãªããšæããŸãã
4-6. è§£çŽã»è¿éæã®æ³šæç¹ãšæç¶ã
è§£çŽã»è¿éã¯å¥çŽæ¡ä»¶æ¬¡ç¬¬ã§å€§ããå€ãããŸããæªæ¶åã®åæ°ã®è¿éãéäžè§£çŽæã®ããã«ãã£ãè§£çŽæç¶ãã®æéãªã©ãå¥çŽåã«ç¢ºèªããŠããã¹ãé
ç®ãå€ãã§ããå
¬åŒãµã€ãã®å¥çŽçŽæ¬Ÿãããèªã¿ãçåç¹ã¯æ¥åºæã®ã«ãŠã³ã»ãªã³ã°ã§ã¯ãªã¢ã«ããŸãããããã©ãã«ãé¿ããããã«ã¯ãæžé¢ã§ã®åæå
容ãä¿ç®¡ããŠããããšãéèŠã§ããå®äœéšãšããŠãå¥çŽæã«è§£çŽæ¡ä»¶ãå
·äœçã«èª¬æããŠãããé¢ã¯ãåŸã®ãã©ãã«ãå°ãªããå®å¿ããŠéç¶ãããããšæããŸããã
5. å®äœéšãšæææ±ºå®ã®ã¬ã€ã
ãã®ã»ã¯ã·ã§ã³ã§ã¯ãç§ã®ç·æ¬ãšããã«ãœãå¥ã®ããããå€æåºæºãå
Œξ
å ±ã®ç¢ºèªãã€ã³ããã¯ãªããã¯éžã³ã®ãã§ãã¯ãªã¹ãããããŠèªè
ãžã®ã¢ã¯ã·ã§ã³ãæŽçããŸããå®éã®åºèãšããœãŒãããå
Œξ
å ±ã®èªã¿è§£ãæ¹ã亀ãã€ã€ãããªããçŽåŸããŠéžã¹ãéçãæç€ºããŸãã
5-1. ç§ã®çµè«ïŒäžç«ççµè«ã®èŠçŽïŒ
ãªãŒã¯ãªããã¯ã®è±æ¯ãã¡ãªããã¯ç¢ºãã«ååšããŸãããé©åãªèšç»ãšçã¿å¯Ÿçãè²»çšã®è³¢ãçµã¿æ¹ãçµã¿åãããããšã§ãé·æçã«èŠãã°å€§ããªã¡ãªãããåŸãããã±ãŒã¹ãå€ããšæããŸããçã¿ãã©ãåãæ¢ããè²»çšãã©ãæããã©ã®éšäœãåªå
ãããã¯ãå人ã®ã©ã€ãã¹ã¿ã€ã«ãšè質次第ã§ãããã¡ãªããã¯é¿ããããªãèŠçŽ ããããŸãããæ£ç¢ºãªæ
å ±ãšèšç»æ§ãããã°ãæåŸ
å€ã倧å¹
ã«äžåãçµæãåŸãããå¯èœæ§ã¯ååã«ãããŸãã
5-2. ãã«ãœãå¥ã®ããããå€æåºæº
- 20代女æ§ã»åããŠè±æ¯ã®å ŽåïŒçã¿å¯Ÿçãšç·é¡ã®éææ§ãæåªå
ãéšäœãçµã£ãŠæ®µéçã«é²ãããã©ã³ãç¡çãªãç¶ããããã
- 30代女æ§ã»å¿ãã人ïŒäºçŽã®åãããããšæè»ãªã¹ã±ãžã¥ãŒã«ããã£ã³ããŒã³ãçµã¿åãããã³ã¹ã管çãã«ã®ã
- 30ä»£ç·æ§ã»é¡ã»äœæ¯ïŒéšäœå¥ã®çã¿ãšæéãç·æ§åãã®ãã©ã³ã®çŸå®æ§ããã§ãã¯ãçæéã§å®äºã§ããéšäœã®çµã¿åãããæ€èšã
- ææèã»èãã©ãã«æŽããïŒäºåã®è蚺æãšã¢ãã¿ãŒã±ã¢ã®å
å®åºŠã確èªãèãã©ãã«æã®å¯Ÿå¿ãè¿
éãã©ãããéèŠã
5-3. å
Œξ
å ±ã®ç¢ºèªãã€ã³ã
- å
¬åŒãµã€ãã®ãæéæ¡å
ããæœè¡ã®æµãããã«ãŠã³ã»ãªã³ã°ã®æµãã
- é¢ããšã®ãã£ã³ããŒã³æ
å ±ãšé©çšæ¡ä»¶
- äºçŽæ¹æ³ãšãã£ã³ã»ã«ããªã·ãŒ
- å»åž«ã»ã¹ã¿ããã®å°éæ§ãšå£ã³ãæ
å ±
- å
¬åŒã®FAQãšæ³šæäºé
5-4. ã¯ãªããã¯éžã³ã®ãã§ãã¯ãªã¹ã
- ã¢ã¯ã»ã¹ã®è¯ããšéããããïŒæ°å®¿é¢ãé座é¢ã衚åéé¢ãªã©ã®æåšå°ãæ¯èŒïŒ
- æéã®ç·é¡ãšå岿ãã®æ¡ä»¶
- çã¿å¯Ÿçã®æç¡ãšå®éã®äœæã®å£°
- ã¢ãã¿ãŒã±ã¢ã»ä¿èšŒã®å
容
- å£ã³ãã®åŸåãšå
Œξ
å ±ã®æŽåæ§
5-5. ä»åŸã®å±æãšèªè
ãžã®ã¢ã¯ã·ã§ã³
ä»åŸã®å±æãšããŠãæè¡ã®é²åã«ããçã¿ã®ç·©åãç
§å°æéã®ççž®ãè²»çšã®äœäžãé²ãå¯èœæ§ããããŸããèªè
ã®ããªãã«ã¯ããŸãã«ãŠã³ã»ãªã³ã°äºçŽãåã£ãŠãçã¿å¯Ÿçã»è²»çšã®èŠç©ããã»èç¶æ
ã®èšºæãåããããšãããããããŸããæ¯èŒãªã¹ããäœæããéšäœå¥ã®åªå
åºŠãæ±ºããŠãããå
Œξ
å ±ãåºã«ææ°ã®æé衚ãšãã£ã³ããŒã³æ
å ±ãç
§åããŠå€æãããšè¯ãã§ããããæ¬¡ã®äžæ©ãšããŠããªãŒã¯ãªããã¯æ°å®¿é¢ã»é座é¢ã»è¡šåéé¢ã®å
¬åŒã«ãŠã³ã»ãªã³ã°äºçŽããŒãžãéããŠãããªãã®ã±ãŒã¹ã«æé©ãªãã©ã³ãå
·äœçã«æ€èšããŠã¿ãŠãã ããã